FROM THE DESK OF JODI HERSH
Essential ideas about branding, marketing and growing a small business
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
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When it comes to branding, every interaction, no matter how small, has an impact. This is because each interaction is an opportunity to make a good or bad impression. For example, if someone visits your…
“Today the shortcut to more is to matter—not to be different, but to do something that creates difference. It isn’t the person with the best idea who wins; it’s the person who has the greatest…
In keeping track of ideas for this email newsletter and other articles, I copy/paste a lot of things for later. I also make a lot of copy/paste mistakes when moving too fast. Clipboard History Pro is…
“Do or do not. There is no try.” Are you feeling overwhelmed with all the things you need to do? This simple truth from Yoda is a great reminder that in order to achieve our…
Have you ever come across an article or website and thought to yourself, 🤔 I’m not sure if I trust this? Who is this person? Why should I believe anything she has to say? It’s…
You’re staring at the computer screen, but you just can’t seem to get started on that project you’ve been dreading. You know you need to get it done, but you can’t make yourself do it.…
With the click of a button, anyone in the world can copy your content and publish it on their website.One easy way to protect your content is to use a plagiarism checker.Enter a URL into…
Just because you’re good at something doesn’t mean you have to do it forever.It’s easy to get stuck in a rut and do the same thing day after day and find ourselves working at jobs…
“It turns out that, if you ask yourself ‘Can I keep going?’ rather than ‘Can I make it to the finish?’ you’re far more likely to answer in the affirmative.” ~ Austin KleonThe creative* life is…
Starting a business can be a little bit like falling in love. You are excited about the possibilities, you can’t wait to get started, and you are completely committed to making it work. Then the…

