FRESH SQUEEZED newsletter

FROM THE DESK OF JODI HERSH

Essential ideas about branding, marketing and growing a small business

Weekday emails to help exceptional people like YOU bring your visions to life.

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Can I keep going?

infinite loop

“It turns out that, if you ask yourself ‘Can I keep going?’ rather than ‘Can I make it to the finish?’ you’re far more likely to answer in the affirmative.” ~ Austin Kleon

The creative* life is not about arriving at some destination. It’s about the journey itself. There are no limits to what you can achieve as a creative person. You can keep going and going and going…

“If you let go of the thing you are trying to be (the noun), and you focus on the actual work you need to be doing (the verb), it will take you someplace further and far more interesting.” ~ Kleon’s talk from Bond 2018, at the 9:16 mark


*EVERYONE can be a creative person. “Creative” is not solely restricted to visual art, music, writing. You can be creative in many different ways — it’s about acknowledging that everything starts with an idea and is expressed through action.

Now go make something…
Jodi Hersh

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Essential ideas about branding, marketing and growing a small business.

Weekday emails to help exceptional people like YOU bring your visions to life.

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