FROM THE DESK OF JODI HERSH
Essential ideas about branding, marketing and growing a small business
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
You’re staring at the computer screen, but you just can’t seem to get started on that project you’ve been dreading. You know you need to get it done, but you can’t make yourself do it. You start browsing the internet instead, and before you know it, two hours have gone by. Two days. Two weeks. Two months…
And then your guardian arrives to save the day… The Panic Monster.
“Now, the Panic Monster is dormant most of the time, but he suddenly wakes up anytime a deadline gets too close or there’s danger of public embarrassment, a career disaster, or some other scary consequence. And importantly, he’s the only thing the instant gratification Monkey is terrified of.”
In this popular TED Talk, Tim Urban provides a hilarious and insightful look at the psychology of procrastination. Once we understand why we procrastinate, we can start taking steps to overcome it.
Enjoy!
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