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tips for running a design agency

Quoted on LightCMS Blog about tips for running a design agency

I recently contributed to a featured article on the LightCMS blog:

From the Frontline: Tips for Running a Design Agency

We are in the business of helping designers and design agencies succeed and grow. This is precisely the reason why we launched the LightCMS Developer Program more than a year ago. The Developer Program enables designers and resellers to focus on what they do best in creating leading-edge websites with a standards-based platform that does not require special programming languages while offloading server maintenance, hosting and upgrades to us…
 

“The perfect client/agency relationship isn’t always that easy to come by. Sometimes that chemistry just isn’t there. While most agencies don’t have the luxury of being too selective when it comes to taking on new clients, Jodi Hersh, President and Creative Director for Orange Star Design, Inc. suggests that ‘agencies should define upfront what their ideal customer will look like, what problems/needs will they have and how will they solve them?’ Sticking close to this methodology, according to Hersh, will help determine which clients you choose to accept”
 
Read the full article on lightcms.com

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