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FROM THE DESK OF JODI HERSH

Essential ideas about branding, marketing and growing a small business

Weekday emails to help exceptional people like YOU bring your visions to life.

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Extraordinary in the Mundane

extraordinary in the mundane - CIA abstract photograph

There is extraordinary in the mundane — if you look closely enough, everyday sights that wouldn’t ordinarily be considered attractive or engaging can suddenly be transformed into art.

I often notice things like this when I drive or walk around town without thinking to take a photo immediately… all the more reason to always carry a camera.

This photo was taken on Carroll St in the Cabbagetown neighborhood of Atlanta. I love the layers of peeling flyers and posters in the lower half and the top half reminds me of Japanese calligraphy.

So tell me, what do you notice? What’s in your camera roll?

Keep calm and carry a camera,

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Essential ideas about branding, marketing and growing a small business.

Weekday emails to help exceptional people like YOU bring your visions to life.

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