ORANGE STAR BLOG

Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.

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The Problem with Fancy Features

If you want to create a successful product (or service), you need to focus on solving real problems. Too often, businesses try to add in fancy features that don’t really serve a purpose.Steve Jobs famously said “Innovation is not about saying yes to everything. It’s about saying no to all but the most crucial features.”Not all features…

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