ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
The Story Behind the Orange Star Name
Yesterday I shared some tips for naming a business, product, or service. Several replied asking what inspired my business name Orange Star Design, so here’s my story. In 1993 I incorporated my business as Jodi E. Hersh Graphic Design & Photography, Inc. Catchy, ey? 🤪 Needless to say, it was unique, relevant, and no one…
What’s in a name?
Maybe you Can’t Kill the Rooster but you can kill your business/book/product/service with a lousy name. When it comes to naming a business or product, following a few simple tips can make all the difference. Here are a few things to keep in mind: Keep it simple. The simpler the name, the easier it is to…
