FROM THE DESK OF JODI HERSH
Essential ideas about branding, marketing and growing a small business
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Three is the most persuasive number in communications. 🤔 You see, three is the smallest number required to make a pattern.Our minds enjoy thinking in patterns and we naturally look for and create them in everything…
Read MoreWhat do YOU need to stop learning about and start taking action on?Having a great idea doesn’t matter if you don’t do anything with it.Something I often see preventing people (myself included) from making progress…
Read MoreHave you ever not done something you wanted to do because you were afraid of doing it wrong? Have you ever felt like you can’t do something because that’s just the way it is? Maybe…
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There is extraordinary in the mundane — if you look closely enough, everyday sights that wouldn’t ordinarily be considered attractive or engaging can suddenly be transformed into art. I often notice things like this when I…
Read MoreIf you’ve ever actually remembered to upload and share a Zoom recording like you promised, congratulations: you’re the only human on the planet to do so. 🤪Robots, on the other hand, get it right every…
Read MoreThe truth is, we will never be able to do “enough.” Rather than “Can I do more?” what if we ask “Could I do better?” It’s not about “finding the time.” It’s about how we spend…
Read MoreI don’t always know what I am doing. Do you? It’s ridiculous to think even an expert knows everything about their field. When someone asks you how to do something or to do something for…
Read MoreSales and marketing are important, but they’re not everything. Branding is what creates customers for life.Branding is more than just a logo or a jingle. It’s the feeling you get when you interact with a…
Read MoreI can’t remember where this came from, but this post-it hangs over my desk: I want to hang out with people who help me grow intellectually, emotionally, and spiritually. The amazing Patti Smith says “In…
Read MoreI keep notifications turned off when I am focused on doing my actual work. On occasion, I space about a scheduled meeting. It’s embarrassing! Well, this great little Chrome extension adds a tiny button on…
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