FROM THE DESK OF JODI HERSH
Essential ideas about branding, marketing and growing a small business
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Do the work. That’s all you need to do. Everything else will follow.Thinking about something does not make it happen. Neither does talking about it. In order to see results, you have to take action…
Read MoreHow many times have you made something super complicated in your mind and then procrastinated doing it? Then when you finally force yourself to take action, you marvel at how simple and easy it actually…
Read MoreFor many of us, Excel is a necessary evil of modern business.Me? I break every spreadsheet I use. It’s like a dark art to me, but still, I try.In order to make the most of…
Read More92.96% of global traffic comes from Google search, Google Images, and Google Maps. (Sparktoro, via ahrefs) So then why do people spend so much time and effort on social media? For some, it may make sense. I just can’t…
Read MoreI read something recently about how every good idea and every admirable trait can be taken too far. The first item on the list stuck with me — Confidence without Arrogance — and I’ve been thinking about…
Read MoreIt’s no secret that creating a process for converting leads into customers is one of the most important things you can do for your business.But what’s often overlooked is how important it is to make…
Read MoreHave you given much thought to your email signature? If not, you should start!A professional-looking email signature can make a good impression. With a bit of creativity, it can even help you stand out.It’s easier…
Read MoreWe’ve all been there. Dreading something or finding yourself in the middle of it asking yourself, WHY THE #$%^ DID I AGREE TO DO THIS?!Austin Kleon shared a question he learned that helps you avoid accepting invitations you’ll later regret — “Would I…
Read More“Everyone wants to feel Important. The more important you make people feel, the more they’ll value their relationship with you. The more interest you show in other people, the more important they’ll feel. Making someone feel…
Read More
Everyone is creative, not just artists. It’s a myth that only highly intelligent people are creative. In fact, research shows that once you get beyond an I.Q. of about 120, intelligence and creativity are not…
Read More
