Time and again, clients as me “what does it cost to SEO my website?” And I cringe. There is no simple answer, at least not one they want to hear.
Gone are the days where you can spend some time and money optimizing your website with foundational SEO best practices and get the results you’re after. You still need to do this to your site, of course, but this and much much more. FOREVER.
SEO Expert and Consultant Jenny Munn says:
SEO has become “a long-term marketing channel that requires care and feeding. Not a set-it-and-forget-it tactic…to engage in SEO means you have to commit to intensive one-time work to gain momentum, and then execute consistently…there is no short-cutting building authority, earning links, and creating appealing content consistently over time.”
Other great posts from Jenny: