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FROM THE DESK OF JODI HERSH

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If you have something important to say, use a visual

90% of information absorbed by the brain is visual.¹

We process visual info 60,000x faster than text.¹

Over time, we remember images better than words; and unlike text, the effect is magnified with each viewing.

On Facebook, photos are shared more than status updates or links, and videos are shared more than photos.


In an age where we’re constantly being barraged with information, visual content can quickly engage prospects in ways that text can’t. So if you have something important to communicate using a graphic is probably the best way to do that.


¹Source: https://www.t-sciences.com/news/humans-process-visual-data-better

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