ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Effortless thought-leadership: simplify and speed up your process
54% of decision-makers say they spend more than one hour per week reading and reviewing thought-leadership content. (Edelman/LinkedIn 2021)¹ What if your content is the one that captures their attention and becomes their go-to source for information on a particular topic?Producing thought-leadership content can be a daunting task. Most of us don’t have the time or…
Make Your Content Creation Effortless: Essential Tips and Strategies
Content creation can be hard to keep up with. We all know that content marketing is an essential part of any successful business strategy and yet so many people struggle to produce consistent quality content. It’s just too time-consuming! They don’t have time for it! It’s not their core business! What should they even write…
4-3-21, Ready or not, here it comes
Welcome to the start of Q2. How did your Q1 go? Did you do some year-end planning and get a jump on things in Q1? Or did you spend Q1 reflecting and planning the year ahead? Maybe it blew by so fast you can’t even believe it is already April. Me? Oh, you know… there…
Are you committing random acts of content?
It happens. You’re on a deadline or have a jolt of inspiration and you click publish and share. And then weeks go by. Sometimes months. And then it happens again. You might have a million ideas for content but if not directly related to a path that leads to sales, why do it? There are only…
