ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Roll with the Changes
I have been a designer for over 20 years. During this span, industry technology has changed wildly. When I graduated from Univ. of MI School of Art & Design, the Mac was somewhere between its infancy and adolecscence. There was a small computer lab where we shared 5-6 computers with grayscale monitors, 1 scanner and…
Mobile marketing — phone and text, broadcasts and surveys
Outbound marketing via phone and text, broadcasts and surveys generates inbound leads Over coffee with Kashi Seghal from Gigabark Broadcast Solutions, I learned about how non-profits, retailers, SMBs, schools, clubs and associations, political orgs and legislators and others are successfully using broadcasted phone (recorded audio messages) and text messaging, to generate donations, survey feedback, inbound…
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