ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
The power of reciprocation: how being generous pays off
Reciprocation is the strong desire most people feel to “pay back” what has been given to them. If someone benefits us, we like to benefit them in return. When you are giving of your time, energy and resources to help others, they’re more likely to reciprocate and be interested when you make an offer. When…
When there are too many options, we tend to choose none
When there are too many options, we tend to choose none. Too many options can be overwhelming, and when we’re overwhelmed, we’re less likely to make a decision at all. This is the paradox of choice. Simplify your offer and your message. Less is almost always more. The less choice you give people, the easier…
Well, how did I get here?
Self-proclaimed “information addict,” author, filmmaker, grammy, oscar-nominee and founding member of The Talking Heads David Byrne takes the WIRED Autocomplete Interview and answers the internet’s most searched questions about himself. Learning about other creators is a great way to expand your knowledge and creativity. I love especially love learning what their inspirations are, and how…
The Orangutan Effect
“If you sit down with an orangutan and carefully explain to it one of your cherished ideas, you may leave behind a puzzled primate, but will exit thinking more clearly yourself.” ~ Warren Buffet Teaching others actually teaches yourself. via Chris Hladczuk
How to Think for Yourself
First principles thinking is a powerful method for problem solving and creativity. It can help us understand complicated information and solve complex problems. It can also help us unlock our creative potential and move from linear thinking to nonlinear thinking. By starting with the most fundamental principles, we can build up to a specific situation…
Be + Do + Have + Share = Success
Success is not just about what you have or even what you do. It’s also about who we are, and how we choose to show up for the people in our lives and ourselves.Limitless author Jim Kwik breaks it down for us into this simple four-word success formula: Be + Do + Have + Share = Success.BE,…
Living by Design 📐
As “smartist,” I practice essentialism to accomplish more by doing less.Author Greg McKeown says “The way of the Essentialist means living by design, not by default.”“It is about applying the principles of ‘less but better’ to how we live our lives now and in the future…making cutting, condensing, and correcting a natural part of our daily routine…”Ask yourself ‘What…
Obvious to you
Obvious to you. Amazing to others. Are you holding back something that seems too obvious to share? Brilliant observations by Derek Sivers.
How I Am Consistently Putting Out Daily Content
I’m happy to share that I have successfully been publishing daily (weekday) content since Jan 1. 🎉 Until now, I really struggled to produce content on any sort of regular schedule. So what changed? The format and my mindset, for starters. I’m just as busy with clients and family as I was before — nothing…
Hitting Publish
I’m happy to share that I have successfully been publishing daily (weekday) content since Jan 1. 🎉 Until now, I really struggled to produce content on any sort of regular schedule. So what changed? hmm, what didn’t?! Today, I’m breaking down how I am consistently putting out daily content in just a few hours per week. I’m…
