FROM THE DESK OF JODI HERSH
Essential ideas about branding, marketing and growing a small business
Weekday emails to help exceptional people like YOU bring your visions to life.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Don’t make me think. It’s a philosophy that good UX designers live by, and it should be your business’s mantra as well.
If someone discovers you, whether via referral, social media, speaking, or search engine results, how easy is it for them to determine their next step?
Is there clear messaging about what you do and for whom? Is there a clear path forward?
How easy is it for them to buy from you?
Don’t make me think. Make it obvious what my next step should be. Clear concise communication and a clear and obvious path to purchase are essential if you want to convert more website visitors into customers.
If someone discovers you, whether via referral, social media, speaking, or search engine results, how easy is it for them to determine their next step?
Is there clear messaging about what you do and for whom? Is there a clear path forward?
How easy is it for them to buy from you?
Don’t make me think. Make it obvious what my next step should be. Clear concise communication and a clear and obvious path to purchase are essential if you want to convert more website visitors into customers.
Subscribe to Fresh Squeezed
Essential ideas about branding, marketing and growing a small business.
Weekday emails to help exceptional people like YOU bring your visions to life.
