ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Shut up. Listen. Repeat.
Being a good listener is underrated. Good listening is rare. So rare that being listened to feels so much like being loved, people can scarcely tell the difference.Most people are waiting for their turn to talk when they should be listening. Listening is not just about hearing what the other person is saying, it’s about understanding…
The 5-Second Rule
If someone lands on your website and doesn’t immediately understand what you do, who it’s for, and why it matters, they will leave. In order to keep visitors on your site or reading your content, you need to make sure that the first 5 seconds are clear and concise. This 5-second rule can be applied…
Good Conversations
Most of us don’t converse very well. We listen with the intent to reply, not to understand. A great conversation requires a balance between talking and listening. This balance is important because bad communication leads to bad relationships, at home, at work, everywhere.In this engaging TED talk, professional interviewer, NPR reporter, host and correspondent Celeste…
1️⃣ 2️⃣ 3️⃣ One, two, three
Three is the most persuasive number in communications. 🤔 You see, three is the smallest number required to make a pattern.Our minds enjoy thinking in patterns and we naturally look for and create them in everything we do. You can optimize or improve your communications by using the power of three in your design, process, and…
I got this…
I don’t always know what I am doing. Do you? It’s ridiculous to think even an expert knows everything about their field. When someone asks you how to do something or to do something for them, don’t be afraid to say it — I don’t know, but I’ll find out. In an industry where technology changes…
Clarity Over Brevity
Brevity is being concise and exact with your words. Clarity means your words are coherent and intelligible. In a showdown, clarity wins every time. In a world where people are short on time and long on options, she who communicates clearly, wins.
🌟 Be interesting
How to win friends and influence people: Listen more. Talk less. Being genuinely interested in others makes you more interesting. Make people feel important or understood, and they will want more. Hell, it worked for James Bond! Original blackout poem | limited ed. prints
The curse of knowledge
Have you ever been frustrated by the curse of knowledge? (Attention) The curse of knowledge is a cognitive bias that occurs when someone who knows more about a topic than others can’t understand why they don’t know it. It makes it hard to explain things in a way that makes sense for everyone, but there…
