ORANGE STAR BLOG

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And the answer is…sales

And the answer is…Sales

By Jodi Hersh | January 9, 2021

Why are you creating and promoting content?   Let me answer that for you, it’s sales. It is always sales.  Yes, leads convert to sales. That is part of it. But ultimately, the goal is sales.  …

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IDEAPHORIA

Fresh Squeezed 003: Ideaphoria

By Jodi Hersh | December 1, 2020

I just spent the last four socially distant days repainting my studio. Yeah, looks great, thanks for asking! 😉  Not only did the walls really need it, but so did my head.Taking a step back…

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I have ideaphoria

By Jodi Hersh | November 30, 2020

“You don’t need more time, you just need to decide” ~Seth Godin I am an idea factory. They are not all good, and I can’t possibly act on them all. There is a mystical art…

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Fresh Squeezed 002 - Inspiration

Fresh Squeezed 002: Inspiration

By Jodi Hersh | November 24, 2020

Rumor has it that I get all my ideas from other people. It’s true. Inspiration is all around us. To keep your tank filled, surround yourself with interesting, positive, smart, inspiring people. Similarly, if you…

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WD40 and Duct tape

Inspiration is all around us

By Jodi Hersh | November 23, 2020

To keep your tank filled, surround yourself with interesting, positive, smart, inspiring people. Similarly, if you consume and surround yourself with good art, music, fiction, prose, or film, etc., I can’t imagine you’d ever run…

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simplicity is essential

Say More by Saying Less

By Jodi Hersh | November 19, 2020

In one sentence, tell me, who are you? In one sentence, tell me, what do you do? In one sentence, tell me, why does it matter? Mandatory brevity makes you really have to think about your answer, doesn’t it?

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