ORANGE STAR BLOG
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Subscribe to Fresh Squeezed, essential ideas on branding, marketing and growing a small business.
Marketing 911
Do you ever feel like a professional fire-putter-outer? 🔥🚒👩‍🚒 I often do.My friends, there are no emergencies in marketing. There often is, however, a lack of planning, preparation, and perspective.Seth Godin says, “Marketing is not an emergency. It’s a planned, thoughtful exercise that started a long time ago and doesn’t end until you’re done.”Without a plan,…
🛑 Stop learning…
What do YOU need to stop learning about and start taking action on?Having a great idea doesn’t matter if you don’t do anything with it.Something I often see preventing people (myself included) from making progress is the tendency to wait and learn more — another podcast, book, course, etc. — when really we just need…
Persistent vs. Consistent
Consistent > (is greater than) persistent. Both have their place, but the problem with persistently pushing hard is that in the long run, you might not see any success — making it is easy to lose motivation over time. Whereas, the more you take consistent (imperfect) action, the more likely you will see results because it builds habits and…
What it takes
Julia Cameron, author of The Artist’s Way says: “It is impossible to get better and look good at the same time. Give yourself permission to be a beginner. By being willing to be a bad artist, you have a chance to be an artist, and perhaps, over time, a very good one.” We can’t be a beginner…
Are you actually doing the work?
Now that you’ve answered, or at least pondered Your Year in Review Essential Questions, I have one more for you: How will you hold yourself accountable? It’s really hard to stay on track when life throws huge flaming obstacles at you. Things will happen that are beyond your control, and you will inevitably create your…
Fresh Squeezed 004: What could you do today that would matter a year from now?
What could you do today that would matter a year from now? Almost every day I talk with people about their big ideas and their businesses…all the things they “are going to do.” Their intentions are true, but the reality is that the majority of these things never happen in reality. Their ideas may be…
On Becoming a Consistent Content Creator
Yesterday I wrote and published a post on ContentCreatorsPanner.com — How to Become a More Consistent Content Creator.  Oh, the irony…Until very recently, I had not really been a consistent content creator. My planner partner Kim and I laughed about it at first. Then I started thinking about why it was that I had not been…
You Don’t Need Permission
You don’t need permission. Find what makes you happy, what drives you, and do it. Every day. Follow wherever it leads you.
Sometimes you don’t know you’re on the right path until you are far enough along to look back. I never wanted to do anything other than make things and I never could have planned the trajectory that got me here. Looking back, of course it was right, it worked.
Livestream with Lee Jackson and Kim Doyal about the Content Creators Planner
Introduction to the Content Creators Planner with Kim and Jodi You can also follow our journey on the Content Creators Facebook Page.
The behind-the-scenes story of creating the Content Creators Planner
Four weeks left in the year. Can you believe it? When I look back on the goals I had created for the last few months of the year it looks like I will hit maybe 50% of them. I’m not being too hard on myself, though, because in that time I’ve accomplished a lot and…
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